Based on the real economy, CCB Group provides financial solutions by closely following economic and social development and customer demands. At the same time, it actively explores new ideas, new models and new methods for the development of green finance, further promotes the integrated development of inclusive finance and green finance, and consolidates the foundation of environmental risk and social risk management. With steady development of each business, it strives to become a bank that serves the public and promotes people’s livelihood, low-carbon and environmental protection, and sustainable development.

Guided by the Group’s strategy, CCB DIFC implemented the idea of ESG into its key business， highly in line with UAE’s green development strategy. CCB DIFC focuses on the local renewable and sustainable industries, successfully listed Green Bonds in Nasdaq Dubai both in 2020 and 2021, which received a warm feedback from the market.

CCB DIFC enthusiastically participates into social responsibility initiatives and provides contributions to local community. Throughout years, CCB DIFC took part into a wide variety of local charity campaigns and social events in favor of livelihood, such as masks donation to local government and agencies during COVID-19 pandemic, fund donation to local school, and into campaigns of "10 million meals", "tallest donation box", "Safe Water Aid", free meals to vulnerable groups, etc.

Meanwhile CCB DIFC conducted on-going environmental initiatives in the office to achieve goals of lower consumption for power, utilities and supplies, and placed recycling stations for used items. CCB DIFC also emphasized on strengthening the ESG awareness of its employees through training on CCB University and branch itself, embedding the idea of ‘peak carbon dioxide emission, carbon neutrality’ into employees’ mind.

CCB DIFC strictly adheres to local laws and regulations, places the livelihood of human beings as priority, taking all kinds of measures to ensure employees’ physical and mental health, as well as their legitimate rights during work, though challenged with the pandemic. CCB DIFC also highlights internal supervision and inspection, strengthens on corporate governance, sound and honest operation and anti-corruption. CCB DIFC values the employees as key capital to the firm’s development, stimulates employees to improve their overall qualities and professional skills, and also broadens the path of careers for employees, nurturing a mutual development environment for the bank and employees together.